News - 2014

09:00 Monday 14 Jul 2014 CWLLaunch of the Aberdeen Asset Management Finance Challenge

With just under a month to go until the 179th instalment of the world’s most famous sailing regatta, Aberdeen Asset Management and Sunsail are pleased to announce the creation of the inaugural Finance Challenge during Aberdeen Asset Management Cowes Week 2014.

As part of the challenge, all financial services companies which are due to compete in the Sunsail First 40 class on Tuesday 5th August will automatically be entered into the 20 boat strong competition which will run as a competition within the competition.

The Aberdeen Asset Management Finance Challenge Trophy will be presented to the winning crew during a drinks reception in the Cowes Yacht Haven Events Centre after racing.

Commenting on the announcement, Jill Maxwell, Sponsorship Manager at Aberdeen Asset Management said: “We’re really pleased to announce details of the first Aberdeen Asset Management Finance Challenge at this year’s regatta which we are sure will prove really popular.”

“Sailing is a sport which demonstrates team work, dedication and competitiveness which really fits in with our company’s ethos. To have all these great companies battling it out in one class is sure to be a real spectacle and certainly one not to be missed.”

Michelle Warner, Sales and Marketing Director for Cowes Week Limited added: “We’re delighted to be in our fourth year working with Aberdeen Asset Management as our title sponsor and look forward to seeing how this inaugural Finance Challenge plays-out – it’s sure to be highly competitive!”

Simon Boulding, Events Director of Sunsail commented: “The Sunsail Match First 40 fleet is one of a kind so we are delighted it has been chosen as the class to host the Finance Challenge at Aberdeen Asset Management Cowes Week. Hopefully it will become a permanent fixture of the regatta year on year.”