Piper-Heidsieck:
Piper-Heidsieck Piper-Heidsieck is proud to partner Cowes Week, extending its marine sponsorships with the Southampton and London Boat Shows.

Mountgay Eclipse

The House of Champagne Piper-Heidsieck loves to be part of a celebration and is therefore delighted to be sponsoring Cowes Week 2010. Cowes kicks off a nautical theme for Piper-Heidsieck who will also be sponsoring the Southampton and London Boat Shows. As part of its sponsorship, Piper Heidsieck will welcome Cowes Week participants to enjoy a celebratory (or commiseratory!) glass of champagne at its stunning bar situated at Cowes Yacht Haven.

In addition to sponsoring Cowes, Piper-Heidsieck’s claims to fame include:

  • Marylin Monroe’s claim that she liked to go to bed dressed with only a few drops of a perfume and that she liked to wake up with a glass of Piper-Heidsieck

  • Creation of the biggest champagne bottle in the world (1965)

  • Creation of the most expensive bottle in the world ($1 million), imagined by Van Cleef & Arpels to celebrate the House’s 200th anniversary (1985)

  • The re-edition of the cuvée created for Queen Marie Antoinette (1968)

  • Collaboration with designer Jean-Paul Gaultier to create a champagne bottle in a red corset (1999)

  • Creation of a special limited edition bottle by Dutch designers Viktor & Rolf (2007)

  • Collaboration with Christian Louboutin to create a red soled crystal champagne flute (2009)

www.drinkaware.co.uk


Sponsorship opportunities

Cowes Week Limited has the privilege of working with our sponsors to continue to develop Cowes Week. Without their support, the event could not have grown to be as successful as it is today. In turn, we offer our partners and their guests a unique position at the greatest sporting event of its kind in the world.

For more information on all sponsorship opportunities for Cowes Week, please contact Michelle Warner directly on +44 (0)1983 248003 or by email.