The Experience Club introduced across iconic British sporting events
11:53 Wednesday 17 Feb 2010 Michelle Warner
As England thrashed it out on the rugby pitch against Wales at the start of the month, the UK's leading hospitality provider, Keith Prowse, launched ‘The Experience Club'; a more affordable and official entertainment offering giving like-minded sports fans the chance to attend, and enjoy a VIP experience at many of the UK's iconic events.
Cowes Week forms an integral part of the events schedule for The Experience Club and CWL, organisers of one of the world's best known sailing regattas, are delighted to be working with Keith Prowse and EMG as official hospitality providers to Cowes Week in 2010.
The Experience Club offers an affordable day out with a wide range of VIP benefits for individuals and corporate groups. A day for Experience Club members will include a relaxed lounge on the water's edge from which to enjoy Cowes Week, time afloat to get close to the racing on a fast and furious RIB, interactive sailing activities ashore, and complimentary food and drinks throughout the day. As specialists in the provision quality outdoor event structures, Showplace will provide the facilities and infrastructure.
The Experience Club has been launched as a direct response to the increasing demand for a more informal hospitality environment. Members of The Experience Club are guaranteed to receive fantastic value for money with access to a range of iconic UK sporting events including, The Championships, Wimbledon, Henley Royal Regatta, Cartier International Polo, Cowes Week, Grand National and Lords Test Cricket.
Commercial Director at Keith Prowse, Andy Vinsen, said: ‘The market has been crying out for The Experience Club, and the brand will go from strength to strength as more events come on-board and online membership grows.'
